How to Interview an Investor

Finding the right investor is a crucial step for any startup. A good match will shape the trajectory of a business for the years to be. The interview is the first chance for entrepreneurs to meet an investor and determine if they are a good fit.

In the process of interviewing for a job such as an investor relations analyst requires a combination of financial knowledge and communication prowess. The most successful candidates can explain complex financial information and craft investment stories that create confidence with investors.

Interviewers often ask questions relating to your experience in establishing and implementing investor relations strategies for public and private companies. Your response should demonstrate you know the needs and interests of investors, and how to tailor your presentations to suit the needs of each investor.

Investors may also ask whether you can spot warning signs in deals and how you assess the risk/reward balance of investments. You must be able to present examples of how you have examined market trends, studied industry competitors and analyzed valuations.

It is crucial to know the expectations of an investor regarding their relationship with founders. For instance, if an investor expects regular contact with portfolio companies, but isn’t able meet face-to face regularly, the relationship may not work out. It’s also beneficial to find out what the investor’s specific expectations around board representation and how involved they’d like to be in the decision-making process of their investments.

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